There are many potential clients out there who have absolutely no idea what a chiropractor does or how they could benefit from using the services of a chiropractor.
Other people may have some vague notion that it concerns the treatment of back pain but know little more than that.
There are others who may be put off by phrases such as “alternative medicine” or “complimentary medicine” or who are influenced by reports online or in the press questioning whether the treatments are safe or worthwhile.
All of these groups of people are potential clients who could go on to become actual clients if they had access to the relevant information.
By using RocketResponder to reach out to these people, you can build up a list of subscribers who want to learn more about what a chiropractor does and how their treatments could benefit them.
RocketResponder allows you to write a series of highly targeted emails which can cover all the main points that keep cropping up so that you don’t have to keep giving exactly the same information to each potential new client.
It can also help you educate and inform existing clients, set you up as a trusted advisor and allow you to promote the treatments you offer.
How it works
When people sign up to your RocketResponder subscriber list, they will receive a series of emails which will cover the key information they need to know.
So, for example, new patients may benefit from a general overview of the profession and the most common symptoms which can be treated. You could also include information about the treatments you offer, your medical background and the areas in which you specialize.
The great thing about RocketResponder’s email marketing system is that you write the emails once and they automatically go out to everyone who joins your list without any more work needed on your part.
In addition, whenever you have something new to say – such as explaining a new treatment or special price plan – then you write just one email and it goes to everyone on your subscriber list.
You can encourage people to sign up in many different ways including having an opt in form on your website or by asking people to leave their name and email address when they call or visit for information.
By using email marketing in this way, you can both win over skeptical clients and encourage existing clients to use your services more often.
With RocketResponder you can also use email marketing to ask for feedback, promote your social media sites, conduct quick polls and surveys, send out tips and advice and to create exclusive offers for your subscribers.
RocketResponder is like having a sales person who works for you 24 hours a day 7 days a week and who never gets tired.
Learn more about how RocketResponder can help you grow your business – Email Marketing For Chiropractors.