Email Marketing Beats Social Media

Why Email Marketing Beats Social Media for Small Businesses

Small business owners typically hear advice on making the most of social media for marketing purposes. After all, social media helps you reach large audiences and interact easily with potential clients. However, focusing on social media might mean you end up neglecting to make use of an even more effective marketing tool that’s right at your fingertips. Email marketing provides certain advantages over social media for small businesses that really shouldn’t be overlooked.

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Make Your Business LEAN

Make Your Business LEAN

The business benefits of a lean policy are apparent in the all-encompassing net effects of increased operating efficiency throughout the organization and expanding profit margins and market share. Ideally, lean practices are implemented in all departments, including administrative, and even throughout the supply chain. Several outstanding models of lean programs include ISO guidelines, 5S systems (taught in college courses), and SCOR programs, among others. Most flexibly suit any size or kind of business.

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Email Marketing Real Estate

The Secret Weapon in Your Email: What Real Estate Brokers Should Know

In any business, a steady stream of clients and customers is needed to fuel success. In real estate and many other small businesses, keeping this pipeline full requires maintaining contact with those who have conducted business with you in the past, while also finding a way to generate new business. If this type of lead generation is not done consistently, it cannot provide the consistent results that you need for your business to grow and thrive. The problem, however, is finding the time for daily lead generation. If you are struggling to find time to consistently generate new business, these tips will show you the power of a simple email and how you can use it as a secret weapon to breathe new life into your business.

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